Dr. Reed Shiraki
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Monday
Aug182008

The Church of Chiropractic

I don't know if this is the honest truth or a false rumor. Either way, I won't mention any names.

I've been told that a certain chiropractor in Hawaii has built a prayer room in his clinic.

Sounds righteous, yeah?

Except one of the main purposes of this room, it seems, is to help close the sale.  When patients are hesitant or reluctant to commit a payment for a year's worth of chiropractic care, they are invited to enter the prayer room and ask God to reveal His will to them concerning the matter.  Because chiropractic is so important, so right, the doctor knows these patients will emerge from the room enlightened, ready to sign on the dotted line, and eager to hand over the credit card.

If they come out of the prayer room still unsure, well, maybe they just didn't pray hard enough for an answer.

All I can say about this is:

chiropractic should center around the adjustment.

Not the manipulation.

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